An example of an album cover which has used only typography styles and effects for it's cover is the cover for "No Doubt: Rock Steady".
Placed on a black background, the large white and red typography stands out and is eye catching. The use of the colour red emphasises the album name and artist as it is only used on those key phrases. This has also been done to add some variety to the cover and make it stand out compared to other albums.
Most often, the typography found on digipaks and advertisements for albums is related and/or iconic to the artist/band, for example, many artists use the same style of typography for everything they produce, making it easy for an audience to recognise their work. (See image below)
Most often, the typography found on digipaks and advertisements for albums is related and/or iconic to the artist/band, for example, many artists use the same style of typography for everything they produce, making it easy for an audience to recognise their work. (See image below)
This above image shows some examples of typography which is iconic to specific artists/bands.
The Vamps are known for branding all their music/merchandise with the typography shown in the image. The bands name is also capitalised on their albums with the oversized 'V' being prominent throughout them all. The style of the typography they use has a 'stamped' feel to it, like it has been placed by a stamp - bold, strong and large. This can be seen on the image below:
The main typography (titles) on digipaks and albums is often placed in the centre of the cover and most often at the top, this gives it priority as being the main focus point. This can be seen in practise on the album covers below:
However, album covers do not always feature the title in top centre, there are some album covers which take a different approach with titles and positioning, as show below:
This makes the attention shift from the title to the main image in my opinion. The titles to Pinks' latest album (shown above) are placed in the top, left corner of the album cover, just above her shoulder. This makes Pink herself the main focus of the album cover with a medium shot of her. The typography used on Taylor Swifts latest album, 'repuation', features a newspaper style print and font. It is quite old fashioned and bold making it stand out.
In my opinion, I be live that it is very important to consider the typography of the titles and wear they will will be positioned as this is what the audience will read in order to see who the album is by and what it is called. These aspects also add to the feel of the album, giving the audience an insight to what style of music might be on the album. I personally prefer titles to be the main focus point of an album cover so it is clear to see who the album is by. When I come to design my digipak, I will experiment with various typography and positioning of my titles to see what fits best and fits in with the narrative and tone of the album.
No comments:
Post a Comment